GoodWork.ai Raises $4 Million in Seed Round

GoodWork.ai, a Sydney, Australia-based AI retail sales analytics startup, has raised $4 million in seed funding.

The round was led by Square Peg, a venture capital firm founded in 2012 in Australia that supports founders by combining local expertise with a global network. It invests early and repeatedly in technology companies from Australia & New Zealand, Israel, and Southeast Asia.

Founded by Matthew Smith, Alex Bergsaker, and Ric Porteous, GoodWork.ai specializes in real-time data analysis for retailers. The company’s platform helps retail merchandise, finance, and operations teams quickly analyze factors affecting performance, such as promotions and weather changes.

Funding Details

Company: GoodWork.ai

Raised: $4.0M

Round: Seed Round

Funding Date: December 2024

Lead Investor: Square Peg

Additional Investors

Company Website: https://www.goodwork.ai/

Software Category: AI Retail Sales Analytics