GoWit Secures $1.3 Million in Funding
GoWit, a Newark, DE-based adtech company supporting retailers and brands to build and scale their high-margin ad businesses, has secured $1.3 million in funding.
The round was backed by existing investors Formus Capital, APY Ventures, and Mindvest, with DCP joining as a new investor.
The company will use the funding to accelerate its expansion across Europe and the MENA region. The investment will also be used to enhance its retail media integration process further.
Founded by Emrah Adsan, Şeref Yarar, and Enes Dabanlıoğlu, GoWit is an AdTech company focused on retail media advertising for online retailers. The company leverages retailers' first-party data to offer precise targeting, ensuring that ads reach the right customers at the right time. Through their platform, GoWit RMA, they connect marketplaces, retailers, and brands to maximize ad monetization with formats including Sponsored Products, Sponsored Brands, Display, Video, and In-store Ads, across on-site and off-site channels. Committed to transparency, GoWit helps businesses achieve their goals and thrive in the retail market.
Funding Details
Company: GoWit Inc.
Raised: $1.3M
Round: Undisclosed
Funding Date: August 2024
Investors: Formus Capital, APY Ventures, Mindvest, DCP
Company Website: https://gowit.com/
Software Category: Retail Media Advertising