Guidesly Raises $9.5 Million in Series A

Guidesly, a Buffalo, New York-based software platform for outdoor recreation guides, has raised $9.5 million in a Series A funding round.

The round was led by Aspen Capital Group, with participation from YETI Capital, HalfCourt Ventures, Derive Ventures, and existing investors, including Elysian Park Ventures and Marquee Ventures.

Aspen Capital Group is a growth equity firm that partners with founders and entrepreneurs to build industry-leading vertical market software companies. Aspen Capital’s approach to creating value focuses on identifying and continuously driving toward the key product and customer initiatives required to achieve and maintain market leadership.

This funding will accelerate the growth of Guidesly’s Vertical AI solutions, enhancing the platform for guides and expanding its consumer marketplace.

Guidesly is a workflow optimization platform and marketplace for the outdoor recreation industry. Guidesly connects outdoor enthusiasts with trusted outdoor recreation guides, including those for fishing, hunting, snow sports, and water sports, through leading-edge tools that improve the customer experience. Headquartered in Buffalo, NY, Guidesly is dedicated to enhancing the outdoor recreation sector with innovative software solutions.

Funding Details

Company: Guidesly, Inc.

Raised: $9.5M

Round: Series A

Funding Month: January 2025

Lead Investor: Aspen Capital Group

Additional Investors: YETI Capital, HalfCourt Ventures, Derive Ventures, Elysian Park Ventures, Marquee Ventures

Company Website: https://guidesly.com/

Software Category: Workflow Optimization