HockeyStack Secures $2.7 Million in Seed Round

HockeyStack, a San Francisco, CA-based GTM (go-to-market) analytics platform for mid-market and enterprise B2B companies, has secured $2.7 million in seed funding.

The investment round was led by General Catalyst, with participation from YCombinator, Soma Capital, Uncorrelated Ventures, 645 Ventures, Austen Allred, Jude Gomila, and others.

Founded in 2000, General Catalyst is a venture capital firm based in San Francisco, California. The firm prefers to make investments in seed-stage, early-stage, later-stage, and growth-stage companies operating in consumer, enterprise, fintech, crypto, health assurance, software, transportation, big data, and technology sectors.

HockeyStack plans to use the funds to expand its product by incorporating predictive modeling, forecasting, and machine learning, allowing B2B marketers to measure performance more accurately and predict future outcomes with greater precision.

Founded in 2022 by Emir Atli, Arda Bulut, and Buğra Gündüz, HockeyStack is the GTM analytics platform that helps B2B companies measure, forecast, and optimize marketing through a combination of attribution, analytics, lift, and statistical modeling. The company serves over 50 B2B companies including ActiveCampaign, Cognism, and Whatfix.

Funding Details

Company: HockeyStack, Inc.

Raised: $2.7M

Round: Seed Round

Funding Month: November 2023

Lead Investors: General Catalyst

Additional Investors: YCombinator, Soma Capital, Uncorrelated Ventures, 645 Ventures, Austen Allred, Jude Gomila

Company Website: https://hockeystack.com/

Software Category: Analytics Software