Kuona Secures $6 Million in Seed Round

Kuona, a Monterrey, Mexico-based AI-driven SaaS company that utilizes machine learning to automatically optimize product prices, promotions, and inventories, has secured $6 million in seed funding.

The round was led by COMETA, with participation from Seaya Cathay Latam and FEMSA Ventures.

COMETA is a venture capital investment firm that invests in early-stage technology companies operating in the finance technology, e-commerce, marketplaces, and mobile sectors, targeting Spanish-speaking markets. Founded in 2012 and based in Mexico City, Mexico, the firm prefers to invest in promising ventures.

The company will use the funding to fuel expansion across Latin America, Europe, and the US.

Founded by Chema Sanroman and Agustín Magaña, Kuona Analytics is an enterprise SaaS that helps some of the world's largest consumer brands and retailers optimize their pricing, trade promotions, and inventories using artificial intelligence. Kuona's suite includes Price and Promotion Optimization and Perfect Order solutions, empowering companies to enhance sales and efficiency. Kuona operates in the United States, Mexico, Brazil, Peru, and Ecuador, and serves major customers around the globe, such as Coca-Cola and OXXO convenience stores.

Funding Details

Company: Kuona, Inc.

Raised: $6.0M

Round: Seed Round

Funding Month: April 2024

Lead Investors: COMETA

Additional Investors: Seaya Cathay Latam, FEMSA Ventures

Company Website: https://kuona.ai/

Software Category: Price and Promotion Optimization