Markmi Raises €1.1 Million in Seed Round

Markmi, a Ghent, Belgium-based AI-driven fashion tech startup, has raised €1.1 million in seed funding.

The funding round includes support from prominent fashion and tech investors, such as Wolf (including Luc Van Mol, ex-ZEB), the Torfs family, Lorenz Bogaert (StarApps & Pitchdrive), Matthias Geeroms (Lighthouse), Jan Teerlinck (ex-Selligent), Roeland Delrue (Aikido, ex-Showpad), Jonas Deprez (Donna, ex-Daltix), and PMV.

The company will use the funding to scale its AI-powered markdown assistant across Europe, expanding into the Nordics and the U.S. in 2025. Markmi also plans to enhance its platform into a comprehensive AI-driven pricing solution for fashion retail, including full-price management and promotional strategies.

Founded by Laurent Mainil, Markmi is an AI-powered markdown assistant designed for fashion retail businesses. It helps optimize pricing and markdown strategies to improve profitability by providing data-driven insights and automated recommendations. Markmi's solution leverages AI to analyze vast amounts of data, offering retailers optimal pricing strategies, including when and by how much to discount inventory, considering factors like sales dynamics, inventory levels, and market conditions. The company's advanced forecasting and scenario analysis allow users to simulate and test strategies in real-time.

Funding Details

Company: Markmi

Raised: €1.1M

Round: Seed

Funding Date: April 2025

Investors: Wolf, Lorenz Bogaert, Matthias Geeroms, Jan Teerlinck, Roeland Delrue, Jonas Deprez, PMV

Company Website: https://markmi.ai/

Software Category: AI-driven Pricing and Retail Optimization