Pimberly Secures £4 Million in Funding
Pimberly, a Manchester, UK-based SaaS company specializing in Product Information Management (PIM) and Digital Asset Management (DAM) software, secured £4 million in funding.
The investment was from NPIF – Mercia Equity Finance and Mercia's funds, bringing Pimberly's total funding to over £14m.
The Northern Powerhouse Investment Fund, supported by the European Regional Development Fund, provides commercially focused finance through Microfinance, Debt, and Equity Finance funds. Established in November 2014, its mission is to make finance markets for smaller businesses work more effectively, enabling those businesses to prosper, grow, and build UK economic activity.
The funding will facilitate platform enhancements, US expansion, and further European market penetration.
Led by CEO Martin Balaam, Pimberly offers a comprehensive platform for managing digital assets and product data, catering to producers, distributors, brands, and retailers. The platform streamlines product information management, enabling businesses to enhance customer experiences across multiple marketplaces globally. Pimberly's platform helps manufacturers, distributors, brands, and retailers manage the data and digital assets required to create, market, and sell their products. Clients include Harvey Nichols, Cotton Traders, JD Sports, Footasylum, and Monsoon.
Funding Details
Company: Pimberly Software Development Limited
Raised: £4.0M
Round: Unknown
Funding Month: February 2024
Lead Investors: NPIF – Mercia Equity Finance
Additional Investors:
Company Website: https://pimberly.com/
Software Category: Product Information and Digital Asset Management