Plurio Raises $3.5M Seed Round

Plurio Raises $3.5M Seed Round

Plurio, a San Francisco, CA-based performance marketing technology company, has raised $3.5 million in Seed funding.

The round includes Altair, DVC, Yellow Rocks, Finom co-founder Kos Stiskin, and ManyChat co-founder Mike Yan.

The capital will support the rollout and expansion of Plurio’s AI agent, which analyzes cross-channel campaign data, predicts downstream performance, and automates approved budget and creative optimizations.

Founded in 2019 by Seva Ustinov and Kirill Kasimskiy, Plurio is a company that provides an AI agent for performance marketing. It connects advertising, CRM, and revenue data to create a unified model of business performance. Plurio analyzes campaigns, predicts outcomes, optimizes ad sets, and relocates budgets autonomously, under full human control. Currently managing over $100 million in annual ad spend through its analytics platform, Plurio focuses on consumer software and service businesses operating outside traditional ecommerce attribution models.

Funding Details

Company: Elly Analytics Inc. (Plurio)

Raised: $3.5M

Round: Seed

Funding Date: March 2026

Investors: Altair, DVC, Yellow Rocks, Kos Stiskin, Mike Yan

Company Website: https://www.plurio.ai/

Software Category: AI-Performance Marketing / AdTech