Siro Raises $50 Million in Series B

Siro, a New York-based AI-powered conversation intelligence platform for in-person sales, has raised $50 million in Series B funding.

The round was led by SignalFire, with participation from 01 Advisors, StepStone Group, CRV, Fika Ventures, and Index Ventures.

SignalFire is a venture capital firm that invests in early-stage and growth-stage technology startups. Founded in 2013 and based in San Francisco, California, the firm focuses on sectors such as AI, SaaS, fintech, cybersecurity, and digital health.

The company will use the funds to accelerate product development and grow its engineering, sales, and customer success teams.

Founded in 2020 and led by CEO Jake Cronin, Siro is a technology company that provides AI-powered conversation intelligence for in-person sales teams. Its mobile application records, transcribes, and analyzes face-to-face sales conversations, delivering actionable insights to enhance sales performance, coaching, and revenue growth. The company serves customers across industries such as home improvement, med spas, and wholesale distribution.

Funding Details

Company: Siro

Raised: $50.0M

Round: Series B

Funding Date: May 2025

Lead Investor: SignalFire

Additional Investors: 01 Advisors, StepStone Group, CRV, Fika Ventures, Index Ventures

Company Website: https://www.siro.ai/

Software Category: Conversation Intelligence / Sales Enablement